reuters.comPublished (Reuters) - Online marketing services provider ValueClick Inc reported a slightly weaker-than-expected quarterly revenue and forecast sales for the current quarter well below estimates, sending its shares down 13 percent in after-hours trading.
internetretailer.comPublished Chief operating officer John Giuliani takes over for James Zarley.
adotas.comPublished As a site that sees six million unique visitors per month, Investopedia was seeking an additional revenue source for our organic search traffic, which we rely heavily upon,” said Mark Ly, VP of Operations and Technology, Investopedia.com, a...
business2community.comPublished Website ad networks such as Casale, ValueClick and 24/7 Real Media often amalgamate a number of private Websites into a network and sell the ad inventory — usually in a display format. These five steps should help you choose the best solution for...
A ValueClick survey of online advertisers (not limited to display media buyers) from March found them indicating the most important types of targeting for their campaigns to be audience based (61%), demographic (59%), contextual (57%), and...
Before that, he served as president and CEO of Efficient Frontier and also was an exec at ValueClick, which bought Search123, a company Beriker co-founded. Matrix Partners has added Hotwire co-founder and former TaskRabbit CEO Eric Grosse and...
Former Dotomi CEO and now ValueClick COO John Giuliani provided commentary on the earnings call. He noted how his former company is now being offered to other ValueClick media segments: “To date, we’re enjoying good traction in introducing the...
Dave Yovanno, President, ValueClick‘s Mediaplex division Dave Yovanno, President, ValueClick‘s Mediaplex division But, what about publishers other than Facebook? where will they stand as Facebook rolls out these new ad strategies?
CPX Interactive was founded and long run as a traditional ad network business, but it wants to be known for multi-channel advertising — a la ValueClick. So it’s breaking out its channel offerings into branded divisions, starting with mobile and...
After all these years of waiting for mobile advertising to arrive as the “next big thing,” ValueClick’s Greystripe is telling advertisers to stop thinking of “mobile-only” ad solutions and look at it merely as a part — an increasingly essential...