shoemoney.comPublished Some people still believe stats like opens and clicks are an indicator… thats a shame. Email deliverability is a lot like SEO. Actually measuring results it is even worse. In Email you are totally guessing unless you use something like our...
blog.compete.comPublished To celebrate their special anniversary, LinkedIn created an infographic with all sorts of cool stats. Early stats are in on Facebook Ad Exchange’s new news feed ads, and they are promising. Here’s a round up of the top digital marketing stories we...
digitalmarketingsuite.comPublished Horrifying Stats about Display Advertising This article highlights stats about display, such as being “more likely to get a full house while playing poker than click on a banner ad,” and “about 50% of clicks on mobile ads are accidental.
adweek.comPublished So beyond smartphones and social media engagement stats, ultimately, what is this market worth? There is no doubt the digital media universe continues to shift and evolve with the constant introduction of new platforms and ways for consumers to...
Here's a quick example: seeing a commercial against smoking hosted by a women dying of lung cancer is much more powerful than seeing stats from the health department on how many people die from lung cancer each year.
Here are some facts and stats to consider. OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing...
An infographic is a picture containing information, such as stats and data. Going back to last post’s example, Dave, with his online tennis shop, could create an infographic about the best players of all time and include some interesting stats...
A couple of other key stats: The search giant’s ad prices declined again in the first quarter, but only about 4% from the fourth quarter and from a year ago–a markedly lesser rate than previous quarters.
MoPub offered some interesting stats. Evidence that mobile advertising may finally be coming of age continues to roll in. On the heels of the Interactive Advertising Bureau's report earlier this week that mobile advertising jumped 111 percent in...
You won’t get valid stats using such a polling method, but inviting social sharing can increase the virality of such posts. Do you often update your Facebook business Page with new photos? Do you have a particular posting strategy or just publish...