seomoz.orgPublished Last week, I held a Mozinar outlining a method to extract SERP vertical -- called Universal Search by Google --- from Google referral strings. SERP landscape analysis: If you can scrape a Google SERP, you can tell which ‘ved’ elements are on the...
seomoz.orgPublished Find out how to think like a brand and carve out a place in the SERP of the future.am - 10:10am Using Metrics to Build Social Media Engagement with Carrie Gouldin Holy cannoli, it's MozCon 2013 Agenda time!
kaushik.netPublished There are a ton more reasons obsessing about the rank of a handful of words on the search engine results page (SERP) is a very poor decision. Big data. Small data. Any data. In the last couple months I've spent a lot of time with senior level...
business2community.comPublished If a site isn’t user-friendly and lots of people bounce off of it back to the search engine results page (SERP), then Google will downgrade it in the rankings because searchers aren’t responding positively.
As a result more number of published blog posts directly translates into more website visitors, increased SERP rankings, higher number of leads and sales. Whatever social media geeks say about death of blogging with the rise of social media and...
Increase your SEO/ SERP Increase your SEO/ SERP: There is some debate out there as to whether blogging is still relevant in today’s social media marketing environment. Regardless if you are a small business, or a multinational company, blogging is...
![10 Things We Didn't Know A Week Ago [Week 16] – Digital Marketing Suite — Industry News and Insights](/utils/icache/imgid/7258/160_90/c/image.jpg)
Search marketers know enhanced results equal SERP optimization. One Box Results Can Decrease Click-through On Organic Results By 65% In a working paper, Zhenyu Lai and I measure the impact of OneBox by using a quasi-experiment before and after the...
Yes, it's important to rank highly on a search engine results page (SERP) but it's also key to ensure that users click on your results. In this article I want to discuss on-site SEO elements as opposed to off-site strategy.
This 'engaging content' helps these various profile pages (which are now optimized and contain a link to your page of course) to rank higher amongst other websites in Google's organic and local SERP's.
The first thing that you need to know about the Meta Description Tag is that it no longer actually contributes to SEO or your Search Engine Results Page (SERP) rankings. So why the title? Because the meta description tag is still part of most SEO...