seomoz.orgPublished How about businesses that forget to create a landing page on their site for their own mobile apps? Give visibility to your app beyond the app store search results by creating a landing page for each of your mobile apps on your own website.
searchmarketingstandard.comPublished Ads for those searching on a smartphone, for example, may include a click-to-call feature, while those searching on a desktop may see an advertisement with a web-based catalog set as the landing page for easier online shopping.
marketingpilgrim.comPublished If your question would have been phrased to ask me what areas I want to be a Ninja in, I’d say I want black belts in landing page optimization and Google Analytics! what you do with the visitor once they land on your page is KEY!
seoptimise.comPublished Meet your visitors’ expectations – the landing page must match the ad. Group people by traffic source, so for example you can use a landing page with Pinterest style images for someone who previously came to your site from Pinterest
Assuming the content is tightly themed and the searches it appears for are relatively focused, treating the landing page's organic traffic on aggregate can be a viable strategy. Fortunately long tail keywords tend to match the subject of the...
Automating AdWords as much as possible is every advertiser’s dream, especially when dealing with the massive accounts we see in enterprise-level SEM. This article provides a few examples of how we at Top Tier Marketing have automated some of the...
This technique tests the effectiveness of offers, ads, and landing pages to improve conversion percentages. After analyzing the results, it will become clear which concept performs better and what you should replicate for future offers, ads, and...
For example, you may need to collaborate with someone from the IT department to optimize your landing page. This post is presented by Marketing Pilgrim’s Analytics Channel Sponsor WebTrends. It was written by Stephen Eide, Training + Development...
It’s typically the page with the most inbound links and often as a landing page for other sections of your site. Let’s talk about content, architecture, on-page optimization and link building. It implies words on a page, a commodity to be produced...
Fight Panda and other modern SEO realities by using the best on-page techniques and content strategies for your ecommerce site. By changing your focus from (not provided) to what your landing pages can tell you, you'll be able to audit your site...