Ipo

  1. So, Why Exactly is Zynga Hosting a NewFront?

    adweek.comPublished

    You’ve had a rocky IPO. There’ve been major threats to its core business and lots of big executive departures. And you don’t actually have a video series. Time for a NewFront, right? On a Friday night, no less.

  2. GM Bookends Facebook's Comeback Story

    adweek.comPublished

    Since then, Facebook's stock on the street has slowly rebounded from disastrous lows to respectability—shares are currently priced at roughly $28, or what impervious-to-the-clamor analysts thought it was worth at the time of the IPO.