Digital Marketing

  1. Would Yahoo or Facebook Make a Better Tumblr Parent?

    adweek.comPublished

    Responses were split, with slightly more of the small sample contending that Tumblr would thrive more under the stewardship of Mark Zuckerberg's digital giant. But again, other digital industry players favor a Yahoo-Tumblr scenario.

  2. Ford, Jeep, Chevy Top Digital Auto Brands

    mediapost.comPublished

    Ford, Jeep and Chevrolet were the top three auto brands based on an analysis of their Web site, digital marketing, social media and mobile efforts over the last year. On the digital proving track, Detroit is beating out the competition.

  3. Ford, Jeep, Chevy Top Digital Auto Brands

    mediapost.comPublished

    Ford, Jeep and Chevrolet were the top three auto brands based on an analysis of their Web site, digital marketing, social media and mobile efforts over the last year. On the digital proving track, Detroit is beating out the competition.

  4. Financial Considerations For CMOs In The Digital Age

    mediapost.comPublished

    As CMOs begin to outline their financial planning strategies for the upcoming fiscal year, it is imperative that they consider the evolution of digital marketing and make the necessary adjustments so they can continue to meet their marketing...

  1. comScore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred Strategic Partners for Digital Campaign Ratings

    These statements involve risks and uncertainties that could cause our actual results to differ materially, including, but not limited to: the features and characteristics of the products, the rate of development of the digital marketing...