digitalmarketingsuite.comPublished Even though doubts have begun to rise about the future of Facebook as young audiences explore other social media, it remains a popular and effective – critical even – part of businesses’ social media strategy.
adweek.comPublished Ritu Trivedi, svp, digital strategy It is a known entity with a following and it is an interesting strategy to deploy. Netflix and all of the major portals have developed original content with significant talent, garnering various degrees of...
portent.comPublished He specializes in B2B paid search strategy, along with Facebook advertising. She’s also written more than one of our eBooks available for download in our store regarding paid search, from product listing ads to the essentials of PPC to ad copy...
searchenginepeople.comPublished This kind of content is sure to grab attention, cover new stories, give an interesting twist to your content marketing strategy, and help provide a platform for your customers to base their thinking on.
Which leads me on to number eight: the whole point of placing links as part of a content marketing strategy (or at least it probably should be the main point) is for people to click through to your site.
The agenda featured a content-rich day of discussions on the corporate development and strategy side of ad tech as opposed to the client side. Today, LUMA Partners gathered together ad tech executives near and far for its annual Digital Media...
The question that kept going through our collective ginger minds was: how can we help our clients with content strategy if we know nothing about WHY they are receiving said search traffic? Posted by timresnik
To fix it: If your business plan includes ‘rank number 1’ as a major strategy, slap yourself in the face a few times. While it’s really tempting, it’s actually a really poor long-term strategy. You can fill your site with keyword-stuffed junk...
Pratik has studied Google algorithm changes (Panda & Penguin) very closely and performed insightful research to come up with a legitimate strategy that works in post panda/penguin era. Pratik Dholakiya is Director of SEO & VP of Marketing at E2M...
The best strategy to build a “list” fast is to offer a free eBook or video that offers something of value in exchange for their email address. Content This will mean creating content that solves their problems.