Content

  1. The Weekly Compete Pulse – Digital Marketing Suite — Industry News and Insights

    The Weekly Compete Pulse

    blog.compete.comPublished

    of smartphone users would rather see advertisements than pay for premium content. A new study revealed that consumers are willing to exchange personal information for free digital content. The most popular content people will view digital ads for...

  2. Why Tumblr Was a Massive Steal for Yahoo – Digital Marketing Suite — Industry News and Insights

    Why Tumblr Was a Massive Steal for Yahoo

    allthingsd.comPublished

    Fundamentally their content was just not valuable outside a narrow social, temporal, and platform context; and therefore moving users to a standalone site would have been pointless. If you have good content that is meaningful to readers who do not...