Broadcast Media

  1. Nintendo Begins Digital Agency Review – Digital Marketing Suite — Industry News and Insights

    Nintendo Begins Digital Agency Review

    adage.comPublished

    Nintendo's also worked with other Publicis-owned shops over the years, including Optimedia for digital media-buying and planning and Zenith for broadcast work. Nintendo has begun a digital agency review, according to industry executives.

  2. Is Internet Killing the Video Star? – Digital Marketing Suite — Industry News and Insights

    Is Internet Killing the Video Star?

    allthingsd.comPublished

    Additionally, Aereo CEO Chet Kanojia is now assuming the role of Shawn Fanning by intimidating the cable companies with a disruptive service that lets viewers access broadcast programs at a much lower cost than cable packages.

  3. Sapient CMO Bill Kanarick Talks Brand Narratives

    adweek.comPublished

    We did all the broadcast work, all the mobile apps, the web site, all the technology. Technology is creating new media, and that media is creating opportunities to yield experience. Longtime company exec and now Sapient CMO, Bill Kanarick will also...