IgnitionOne has been named a Strong Performer in the bid management software evaluation by independent research firm Forrester Research, Inc. In The Forrester Wave™: Bid Management Software Providers, Q4 2012, Forrester researched, analyzed, and compared five companies to evaluate platforms for managing paid search media. IgnitionOne is offering a free download of the Wave here.
We believe IgnitionOne’s scores show that we go head-to-head with any other product on the market.
IgnitionOne scored the most top ranks (5) in the categories that contributed to the current offering score, including:
– Media Support
– Conditional Bid Optimization
– Mobile Management
Forrester shares this about the IgnitionOne Digital Marketing Suite: “Direct-response marketers and agencies will like the operational assets available through IgnitionOne. Its editable workflow is multicollaborator-friendly. It supports 11 display networks and can programmatically create mobile-device-specific ad versions”