Tag Archives: Dentsu

John Ragals Joins IgnitionOne as Global COO

John Ragals

On the heels of IgnitionOne’s recent management buyout, the newly independent company has hired John Ragals as global Chief Operating Officer. John will provide his expertise in leveraging the IgnitionOne Digital Marketing Suite technology to benefit both advertising agencies and brand marketers.

As a new member of the executive team, John brings deep experience across all facets of digital marketing. Most recently he was Chief of Network Development for Dentsu Network. Prior to this, John served as COO of 360i for 6 years. While at 360i, John helped lead them from a specialty agency of less than 50 people to a 400+ person, full service digital firm working with such brands as Fisher-Price, Enterprise, CapitalOne and JCPenney.

John was also one of the first executives at Modem Media, a pioneering digital agency. Later in his career, John ran some of the biggest pieces of direct digital marketing business for Beyond Interactive, then a Mediacom company.

As COO, John will oversee the delivery of operational excellence across IgnitionOne’s current 13 global offices as the company continues its expansion into new regions. John will also provide leadership in enhancing IgnitionOne technology and services delivered through the Digital Marketing Suite platform.

We welcome John to IgnitionOne! Click here to see the full official announcement.

IgnitionOne Announces Management Buyout, Creating Leading Independent Marketing Technology Company

We are pleased to announce that the IgnitionOne management team has executed a management buyout of the operational businesses of IgnitionOne from its parent company, Dentsu. The newly created company will be called the IgnitionOne Group and will include both IgnitionOne and Netmining. To review the press release, please click here.

We are thrilled to have the opportunity to increase the speed and flexibility with which we can innovate IgnitionOne’s proprietary and fully integrated media optimization and marketing automation technology stack, the Digital Marketing SuiteSM (DMS) while maintaining our commitment to providing our clients with world-class service.

Our cloud-based DMS assists sophisticated marketers by driving new customers from the full spectrum of digital media channels while its Engagement Score helps to automate the tracking, scoring and optimization of users to drive incremental conversions on the marketer’s site.

As we look towards the future, we plan to continue to build on the entrepreneurial culture that got us to where we are today by delivering even more services to our clients and fueling innovation to help simplify and improve integrated digital marketing.

Visit us at www.ignitionone.com or contact us at info@ignitionone