Winning the Video Thumbnail in Google Universal Search

by mybinding1 Published

Posted by mybinding1 Have you noticed that more and more video results are showing up in Google search results? Everywhere I turn, it seems that Google is providing me with options of videos to watch on the first page of their search results. As a user, I appreciate the video content and will often click on the video results. As a marketer, I am incredibly jealous of those placements and am constantly searching for ways to capture that traffic for my site. This post highlights the five most important factors I've found that play the largest role in when and where a thumbnail is awarded. 1. Index Status This may seem like a no-brainer, but if your videos are not included in the video index, then you will not be eligible…

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