What happens when you put together an outspoken CEO of a leading digital marketing technology company with equally outspoken industry luminaries and delve into the latest trend and issues? You get Digital Marketing Speaks – IgnitionOne’s new video series.
IgnitionOne CEO, Will Margiloff, starts off the series speaking with Rob Norman, Chief Digital Officer at GroupM. In the first episode Will and Rob discuss building technology and dealing with big data.
Should agencies build their own tech? Should they leverage best external technology? How do these things integrate? How do you handle and apply the data involved?
Watch the video and learn more.
Keep tuned for more pieces of this interview in the coming weeks, as well as other interviews. You can also find this and other videos on IgnitionOne’s YouTube channel