We are pleased to announce that the IgnitionOne management team has executed a management buyout of the operational businesses of IgnitionOne from its parent company, Dentsu. The newly created company will be called the IgnitionOne Group and will include both IgnitionOne and Netmining. To review the press release, please click here.
We are thrilled to have the opportunity to increase the speed and flexibility with which we can innovate IgnitionOne’s proprietary and fully integrated media optimization and marketing automation technology stack, the Digital Marketing SuiteSM (DMS) while maintaining our commitment to providing our clients with world-class service.
Our cloud-based DMS assists sophisticated marketers by driving new customers from the full spectrum of digital media channels while its Engagement Score helps to automate the tracking, scoring and optimization of users to drive incremental conversions on the marketer’s site.
As we look towards the future, we plan to continue to build on the entrepreneurial culture that got us to where we are today by delivering even more services to our clients and fueling innovation to help simplify and improve integrated digital marketing.